When you send a chat to somebody or you use the chat yourself, you need to make sure that the information is exact. The chat is not very good, or I would say the system, the Growbotik is not very good at handling bad information. Let me show you what information I mean. Very important what I'm showing now, so please pay attention.
I chose that I want to make $100,000 a year. Okay? First thing Growbotik is asking me is, what's your website?
You need to provide it a real website of a business. So what I would do is, if you want to create a growth plan yourself, I would go to whatever you want to go after. Let's say, HVAC Dallas. Excuse me. And I would pick a business from here. Usually one that doesn't have a lot of reviews in comparison to the others, because it means they need help. Okay?
And I would use the information from the GBP and the website to complete the chat. So I would just copy it from here, here. Okay? Like this. Now, it has the ability to handle some mistakes, but it's not very good at it. Okay? So I really urge you to have businesses fill in the information, tell them like you have it in your Google Business Profile.
So business name, Alpha Heating LLC, take it directly from here. Now, if you're asking, what if somebody just puts Alpha Heating and Cooling? It will work, but if somebody just puts Alpha Heating, it might find another business. So whatever it is, you just copy it. Okay?
Email doesn't matter. If they make a mistake, we just save the wrong email, but it doesn't affect the growth plan. So mike@alpha. I didn't use the real domain, it didn't affect anything.
Then it's asking for address. Again, go here, grab the address, and put it here. It automatically pops up on auto-complete. Make sure you choose the right one. The auto-complete really helps us. The auto-complete really helps us avoid mistakes.
And now obviously, you'll be able to add additional areas that you don't know because we're not the business owner, so we don't know what other service areas we're serving, but I'm just going to write Fort Worth. Okay. Maybe McKinney, and you can add more here.
Up until this point, GBP is a must, website is a must, correct address, and correct name. Okay?
With address, it's easier for him to handle mistakes because it shows on auto-complete, and you need to choose from the auto-complete. But a website, if you put a bad website, it checks the website, it checks if the website is active, but it doesn't really know if it's the website of the business. How would it? Okay? So maybe somebody entered alphahvac.com. They don't know it doesn't belong to Alpha HVAC yet. It doesn't know yet that it doesn't belong to Alpha HVAC. But at this stage, it doesn't know. So even if the site is real, if it's the wrong site, or if it's a bad site.
I'll give you an example that happens all the time. Our domain is umbrellaus.com. UmbrellaUS.com. If you write it in Docs or in Word, many times it auto-completes to umbrellas. Like umbrella in plural, a lot of umbrellas. Not umbrella US, just umbrellas with an S at the end. So it auto-completes to that, and then somebody does it in .com. That domain doesn't exist. Or maybe it's an umbrella website. It's definitely not our website. And that would screw the entire thing. So garbage in, garbage out, at least for now. Maybe one day we'll know even how to handle that.
This is either true or not. You need to make a decision. If it's true, great. If it's not true, you can just correct it by writing it what to correct. You can write it that it's good, and it continues. Or you just say, no, the initial average installation is actually $6,000. Then you're done.
And here, this is a lot of times information that would be very hard for you to answer. You can estimate, but you don't really know. The client knows. So it would be very easy for the client to fill this in. If you want to fill this in, just use some logic. So businesses that have a lot of on-field agents and are not big, meaning they do not have a full-time person answering the phone, would have a high unanswered rate. Businesses that are either corpy, even if they have agents, means they usually have a call center or people answering the phone, or if they are specific type of businesses that have an admin available all the time. But even those are working just 9:00 to 5:00, and even those, when they're on the call with a client, they can't be on the call with another client. So you can extrapolate, 80% would be great for a lawyer, would be awesome for an HVAC. Answering 80% of the calls.
Then you have, how fast do you return missed calls? Most businesses, most lawyers would be at around this time. HVAC, if you're not here, oh my god, if you're not between one minute to 15 minutes to get back to a lead, forget about it. That person already is talking to another HVAC company. Okay? Very problematic, some businesses. Emergency plumbing, dead. You didn't answer? Goodbye. Literally, the drop-off is 50% after two minutes. It's horrible.
So for us to understand these numbers, sometimes just by adding our conversion solutions, we immediately increase their ROI, that even if we don't hit our targets, we're just adding more clients by increasing the amounts of calls they're answering and clients they're closing with their existing funnels, even without our new ones.
So I go, depending on the business, I go with 30 to 60 or one to four. Conversion rate. Conversion rate, you and the client can write whatever you want here. You're not bound to these numbers. You can write 30%. And these are two questions that you would know, the client would know easily. I have a CRM, I don't have a CRM. The client knows.
That's it. It's very easy for you and the client to go through the chat, but you need to make sure that you have solid info. The end of it is basically a summary, build the plan, and then it goes into starting the analysis. Okay? And the analysis will run, and at the end of it, it basically transmits everything that it analyzes.
But even if I stop the screen, I go away, I will still get an email when the analysis is done with a link to my growth plan. And in any case, the second the analysis is done, this entire screen would switch into the actual analysis.
