The Reviews system automatically requests feedback from customers after each job and routes it through a controlled process to build your online reputation. Customers are sent to a review page where positive feedback is directed to public platforms like Google, while negative feedback is captured privately so it can be addressed without impacting your rating. It continuously tracks your review count, rating, and competitor standing while generating fresh, high-quality reviews to improve your visibility.
This is critical for lead conversion because customers decide who to contact based on reviews before they ever call. If your rating is lower or you have fewer reviews, those leads go directly to competitors. By consistently generating positive reviews and managing how feedback is handled, this system increases trust at the moment of decision, improves click-through rates, and turns more searches into calls and booked jobs, while protecting your reputation from negative reviews that would otherwise cost you business.
Reviews is designed to solve gaps in your reputation and trust signals. It provides a dedicated review collection page, automated review requests via shareable links and CRM integration, smart filtering to promote positive feedback, and continuous review generation to maintain strong ratings. This strengthens your credibility across platforms and improves the performance of all your marketing efforts by increasing conversions and referral traffic.
